Tutorials for Business  

SimplyMap is an Internet-based mapping application that enables users to develop interactive thematic maps and reports using thousands of demographic, business, and marketing data variables.

Note: Users need to create a login (which creates a personal workspace) the first time they log-in to SimplyMap. This login is not related to any student id or login. SimplyMap will send an email confirmation so you can then enter the database (check your Spam in case the email went there).

Below is a downloadable handguide with quick instructions on how to create a map or custom report and extract the data or image.

SimplyMap also provides extensive print guides and a few tutorials for using their database. Use the Help tab inside their database to access these helpful guides.

Here are two helpful SimplyMap tutorials developed by the Business Librarian from Ohio University:

1. This tutorial shows how to create a ring study report and map for demographic and consumer variables using Census and Simmons data in the SimplyMap database. The ring study enables you to "create a demographic analysis of a target area based on 1, 3, and 5 mile radius around a location."
   
   
2. A second tutorial shows how to create a standard report which enables you to "create a table comparing multiple variables across several locations."

Tip for using the Filter feature to map more than one variable: The location appearing on the legend is always a ZIP Code at the center of the map.  If the center of the map is water, it will say "No Location Available".  If you move the map with the hand icon, it should give you the new center location ZIP Code.  

Doreen Harwood
Research & Instruction /
Business Librarian
phone: 425-352-5442
email: dharwood@uwb.edu

Megan Watson
Research & Instruction Librarian
Accounting, Finance, ESL
phone: 425-352-5397
email: mwatson@uwb.edu

Charlene McCormack
Research & Instruction /
ELC Business Librarian
Phone: 425-352-3505
email: cmccormack@uwb.edu